Skecc
Skecc was a passion project. Teaching myself machine embroidery in early 2022, I quickly turned to founding my custom embroidery company.
Primitively producing the garments in my dorm room, I played the key role in all aspects of Graphic and Web Design, E-commerce, running Meta Ad campaigns and Product Fulfilment. Authentic social media content occasionally surpassed 100,000 views producing a peak account reach of 1.7 million accounts within weeks of launching.
Studio shots are vital to sell a product. I directed studio shoots to capture the cozy, contemporary garments we used in our production. Proudly made in Portugal, we focused on ethical production. The shoots emphasized the perfect fit and showcased the impeccable hand-craftsmanship, advertising to conscious consumers who appreciate both style and ethical production.
Social media pushed the brand name out into the world authentically, meaning minimal advertising cost. While the project now hybernating indefinately, the social media page remains viewable, along with the rebrand to “smiles customs”. Click to visit